All lives can’t matter until black lives matter. (2025)

Time for some innuendo-filled climate tech jams? ☀️

You may know about my theme song. If you don’t, please take one minute to check it out (I am so proud, I linked it twice... and it really is exactly one minute long): Kirk Roberts theme song.

That catchy little ditty is 99% thanks to my esteemed brother, one Michael T. Roberts.

If you liked the humor and head-bopping of that one, I’d like to share a couple of his new songs that I think you might enjoy as well. And these ones have high-production videos! (sadly, not in claymation)

They are both full of innuendo so make sure to watch them with a sense of humor! Definitely turn on the captions so you can catch all the lyrics!

Oh, and both of them are about… green technology?!?!? Stay with me!


Song 1 of 2: “(I’m Your) Heat Pump”

Mike originally wrote this for funsies, marrying soulful and sexy R&B with his, um, passion for climate change activism. It got featured on NPR and eventually a pro-grade video was produced as a sort of commercial for heat pumps.

If you want to know more, Mike has an informative blog post about the song’s creation and how it turned into the video below. There are links in his post to even more information.

Video and lyrics below.


Song 2 of 2: “(Our Love is) Geothermal”

Heat Pump caused a bit of a stir, and then a company told Mike they wanted a song more or less like that, but for their thing: geothermal energy. Oh, and they needed it before the big “climate week” event in New York City which happened to be real, real soon. With a high-quality video. And they needed to perform the song live in NYC at the event.

Spoiler: it all happened. And this one is more uptempo and arguably more impressive than the first one!

For more info, Mike humorously (of course) talks about the whirlwind song and video creation on his blog. I love this part:


In July [the company CEO] sent me an e-mail with the generous subject header, “The heat pump song is amazing,” and an admirably concise body text:

Can I get you to do a geothermal gig as a follow on. Would love to discuss. Debut at NY climate week.

Jamie


Video and lyrics below.


Smart fun is good business

As a marketing/messaging pro I can't help but comment on the potential business impact of these initiatives. The songs are catchy, memorable, and share-worthy. If you never thought about heat pumps or geothermal energy before, you do now. If you thought about either before, chances are they seem more interesting and enjoyable now. You might say your relationship to them has... warmed. And the messages can spread like... fire. Get it? You're generating some serious HEAT. [I will see myself out now.]

Enjoy!


Videos & lyrics

“(I’m Your) Heat Pump”

“(I’m Your) Heat Pump” Lyrics

Baby, tell me what you want…
Cool days…? Warm nights…?
Yeah, sometimes we all need a little help
To make everything just right
Not too hot, not too cold…
Goldilocks
And what I wanna tell you, babe, is I got the tools to hit that sweet spot
Every time
I wanna help you, babe
Wanna blow your mind…

I’m your heat pump
When you want it hot, I’m hot for you
(I’m your heat pump)
When you want it cool, I’m cool witchu, babe
‘Cause I can do it all for you, baby
All you got to do is turn me on
And I’ll go on and on for you (check me out)

Part of me goes inside (inside)
Part of me goes out (all of me pumpin’ for you)
I’m precisely calibrated
To make you scream and shout (’cause I’m electric in yo’ hizzy)
‘Cause I can move heat in or out (in or out)
‘Til you feel what you wanna be feelin’
You and me + electricity (come on) = Climatic healing (Math y’all!)

I’m your heat pump (pumpin’ it, baby)
When you want it hot, I’m hot for you
(I’m your heat pump – blowin’ it out for you)
When you want it cool, I’m cool witchu, babe
Don’t matter if you’re livin’ in the sun or snow
Any place you go
I’ll be there for you
That’s all I wanna do

I’m switched on
Sippin’ on electrons
Never gonna burn fuel
‘Cause I prefer to keep the planet cool
All day, all night I keep hummin’
Keeping hydrocarbons quakin’ ‘cause I’m comin’
No time for waitin’, I’m-a get proliferatin’
In every state and every nation, gonna stimulate the conversation
It’s time to get BUSY
Cut your gas line, I’m electric in yo’ hizzy

(I’m your heat pump)
When you want it hot, I’m hot for you
(I’m your heat pump)
When you want it cool, I’m cool witchu, babe
Any way you want it, I got you, babe
I got you, baby
I’m your heat pump


“(Our Love is) Geothermal”

“(Our Love is) Geothermal” lyrics

Earth!
You’re smokin’ hot
I mean, you got hot springs... steam vents... liquid hot magma, baby...
May I call you “baby”?
’Cause you know you're my world
And I haven’t always been good to you, baby
But I'm ready now
Ready to take our thing to another level

Deeper...
Deeper...

Girl, I been dirty, but I tell ya — I’m learnin’
Gotta clean it up, keep our turbines — a-turnin’
Break through the surface, I don't wanna stay skin-deep
’Cause down, down underground

Baby, you’ve got a power — I feel it
Burning like the sun, maybe we could — reveal it
Steam it up, Mama, with a white-hot energy

We can free this love to light the world
We can right the world
With an endless electricity

Our love is geothermal
I break a sweat gettin’ next to you, baby — oh, yeah
Our love is geothermal
I feel the heat deep inside of you

Go... deeper
Go... deeper
Go... deeper

Tunneling down, down deep I feel your fire — wherever I go,
And done right, it’s gonna last us — forever, I know
Check out my tools, I’m getting faster, stronger all the time
Yeah, it’s time to end the hurt
So many ways I wounded you, girl
But I swear, under there, we’ll make a whole new world
Scale it up to sing in infinite harmony
Can you see us living hand in hand
In a lustrous land
Tappin’ heat right where we stand

Our love is geothermal
You're like a steamy dream comin’ true
Our love is geothermal
I feel the heat deep inside of you

Yes I need you, baby
And I know you care for me too
So let’s tap this reservoir of love inside you, girl
Deep in your inner space
Where your fire burns day and night, everywhere in the world
’Cause we don’t have forever
And if we wanna clean it up, we gotta go down... deeper

Go...deeper
Go...deeper
Go...deeper

Our love is geothermal
I’m drippin’ sweat gettin’ next to you, baby
Can you dig it, girl?
Our love is geothermal
’Cause your sun inside never sets
And I wanna let it shine, girl
Our love is geothermal
Let the power flow from the heart of you
No battery required
Our love is geothermal
I feel the heat deep inside of you


Have a question or comment about this post, or just want to say hi? Drop me a line


Earlier Post: Launch it before you’re ready

Later Post: How not doing NaNoWriMo changed my life

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